Authentic UGC videos that sell
Content filmed by real creators, built for your Meta, TikTok and e-commerce campaigns. No polished ads: just videos that feel real because they are — and that convert.
UGC videos for every goal
From unboxing to review, from testimonial to tutorial: the right format for every channel and every stage of the funnel.
UGC for Meta & TikTok Ads
Vertical videos built to stop the scroll and lower the cost per acquisition of your advertising campaigns.
UGC for E-commerce & Amazon
Product reviews and demos to add to your listings to boost trust and conversion rate.
Testimonials & reviews
Real people sharing an authentic experience with your product: the content that builds the most trust.
Unboxing & first impression
The moment the package is opened, filmed to showcase packaging and the shopping experience.
Tutorials & how-to
Demonstration videos that explain how to use the product and show its benefits in action.
Variations & A/B testing
Multiple hooks and calls to action for the same video, so you can test which creative performs best.
How it works, in 4 steps
A simple, transparent flow: you tell us the goal, we handle creators, script and editing.
Brief
You tell us about the product, audience and channel. Together we define tone, hooks and key messages.
Creator & shipping
We select the right creator for your niche and send them the product.
Production
The creator films the video, and we handle editing, captions and pacing for the channel.
Delivery & ads
You receive ready-to-use files, with the rights to run them in paid campaigns.
UGC video examples
A selection of the formats we produce. Want to see cases from your category? We'll show you on a call.
Beauty & skincareProduct review · lifestyle
Food & beverageTestimonial · lifestyle
Home & lifestyleReview · unboxing
Professional & servicesDemo · B2B business
More authentic than advertising, cheaper than studio shoots
A UGC video feels like a friend's recommendation, not an ad. It's this perception of impartiality that builds trust and lifts conversions and return on ad spend.
And while a traditional production takes budget and weeks, with UGC you get dozens of ready-to-test creatives in just a few days, at a fraction of the cost.
UGC vs. traditional ads
- ✅ Perceived as authentic, not as advertising
- ✅ Much lower cost per video
- ✅ Plenty of variations to test in your ads
- ✅ Native format for TikTok, Reels and Shorts
- ✅ Ready in days, not weeks
How much a UGC video costs
Clear rates per single video, with package discounts. The final price depends on length, number of variations and usage rights for campaigns.
Starter
To test the UGC format on your product.
- 1 vertical video up to 30s
- 1 selected creator
- Editing and captions
- Organic use on social
Growth
The top choice for brands and e-commerce.
- 1 video up to 60s
- 2 hooks + 2 calls to action
- Premium editing + captions
- Rights for Meta & TikTok Ads
Package
5+ videos with a dedicated discount.
- Multiple creators and formats
- Volume discount up to 20%
- Editorial plan for your ads
- Extended usage rights
Prices are indicative and can be tailored to your project. See all the details and what affects the price →
Frequently asked questions about UGC videos
Everything brands ask us before ordering their first UGC videos.
What are UGC videos?
UGC videos (user-generated content) are content filmed by real creators, with the authentic style of someone recommending a product to a friend. They don't look like ads: it's precisely this naturalness that builds trust and drives conversions. Learn more in the full guide.
How much does a UGC video cost?
It starts from €79 per video, with discounted packages for more content. The price depends on length, number of variations (hooks and calls to action) and usage rights for ads. See all pricing and what affects the cost.
How long does delivery take?
On average 5 business days from kickoff to the first video, with shipping the product to the creator included in that timeline. For larger packages, we define a staggered delivery plan together.
Can I use UGC videos in Meta and TikTok Ads campaigns?
Yes. Packages include usage rights for advertising on Meta and TikTok, with multiple variations designed for creative testing and to lower your cost per acquisition. Discover UGC for ads.
How does it work? Do I need to send the product to the creator?
Yes: after a short brief, we select the right creator for your niche and tell you where to ship the product. The creator films the video, and we handle editing, captions and pacing for the intended channel.
Do UGC videos really work?
Yes: product pages with UGC see up to +161% conversions, and UGC generates on average 10× the engagement of traditional ads, because 79% of people trust real people more than advertising.
Ready to roll out your first UGC videos?
Tell us about your product and the channel you want to grow on. We'll reply with a tailored proposal, no strings attached.
Email us: info@ugchouse.it