Length
15, 30 or 60 seconds: the longer the video, the more time filming and editing take.
Transparent pricing
How much does a UGC video cost
Clear rates per single video, with package discounts. The final price depends on length, number of variations and usage rights for campaigns. No hidden costs.
Starter
€79 / video
To test the UGC format on your product.
- 1 vertical video up to 30s
- 1 selected creator
- Editing and captions
- Organic use on social media
Growth
€199 / video
The top choice for brands and e-commerce.
- 1 video up to 60s
- 2 hooks + 2 calls to action
- Premium editing + captions
- Usage rights for Meta & TikTok Ads
Package
custom
5+ videos with a dedicated discount.
- More creators and formats
- Volume discount up to 20%
- Editorial plan for ads
- Extended usage rights
Transparency
What drives the price of a UGC video
Four factors determine the final rate. We explain them before the quote, so there are no surprises.
Hook and CTA variations
Each extra variation (a different opener or call to action) gives you more material to test in your ads, but adds to the cost.
Usage rights
Organic use is included; for paid campaigns a surcharge applies (typically +50–100% per usage period).
Volume
On packages of 5 videos or more we apply dedicated discounts, typically around 20%.
Frequently asked questions about pricing
How much does a UGC video cost?
It starts at around €79, with a median rate of about €175. It depends on length, variations and usage rights.
Are there discounts on packages?
Yes, on packages of 5 videos or more we apply dedicated discounts, typically around 20%.
Are ad usage rights included?
In the Growth plan, usage rights for Meta and TikTok Ads are included. For extended use, a surcharge is agreed upon.
How soon do I get the first video?
On average 5 days from when the creator receives the product. We confirm exact timing in the quote.
Want a custom quote?
Tell us your product, channel and goal: we'll get back to you with a tailored proposal, no strings attached.
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